Unlike traditional conference formats, Product Camp lets the participants decide themselves what issues they find important to discuss. The agenda is defined through online voting for the proposed topics. We invite you to support Andrew Filev’s proposal, named “Be innovative, Yet Familiar: How to Create Business Software That Sticks.” In his speech, Andrew is going to cover the question of how traditional tools like e-mail can be leveraged to create innovative, but still very user-friendly, software.

To get Andrew’s proposal on the event’s agenda, please vote for it at the Product Camp website. Please note that voting is open until March 25, and you can give up to three votes for a proposal.