Business Tips, Collaboration, Posts
“Curiosity about life in all of its aspects, I think, is still the secret of great creative people.” – Leo Burnett
According to our 2016 Agile Marketing Survey, developing creative, innovative campaigns that stand out in the market is the number one challenge for marketers today. Although this makes creative professionals highly sought after, it adds a sense of urgency and underscores the need for effective collaboration across all the departments that work with creatives.
Distance is no longer a barrier to collaboration. Online collaboration tools make it possible for us to work with colleagues thousands of miles away. They enable us to be more mobile, accessing project information wherever and whenever the need arises.
But the same problems that hamper collaboration in our physical workspaces have followed us online. Communications that used to get lost in a pile of papers now get buried in our inboxes; important data that disappeared into a dusty file ca...
Collaboration is the new way to work. We no longer make progress in the silos of our own departments, we synchronize the efforts of multiple teams to get projects out the door faster and with better results. 55% of marketing leaders say they're now collaborating more closely with IT leaders than ever before.
But there are still many kinks to work out in the collaborative process. It is not easy to collaborate with new teams for the first time — especially other departments who are used to d...
Collaboration, Marketing, Posts
Marketers: do you find yourself banging your head against the wall after receiving yet another "final” design that completely disregards the creative brief? Designers: have you ever strained a muscle rolling your eyes at marketers who leave vague feedback or are constantly stretching the original scope of the project?
Marketing and creative teams must work closely together simply due to the nature of their work. But some things don’t naturally get easier the more you do them, and collabor...
Collaboration, Posts, Project Management
There are three main factors that determine the success of a new project or campaign:
Excellent top-down and bottom-up communication, so everyone is on the same page with progress, challenges, and achievements;
Organized project management to make sure all work is completed on time and within budget;
Collaboration between team members and across departments to bring in more ideas and breed innovation.
But it's a mistake to think about these factors separately in today's innova...
Collaboration, Wrike News
The core of Wrike's purpose is to help teams work better together. Part of that means simplifying the collaboration process for teams when multiple people need to contribute written content for a project.
In the past, teams had to pass documents around through email. Person A writes their version; then Person B adds their ideas; finally Person C makes their edits and leaves additional comments. The process was slow, and Person C could be waiting days or weeks to see any work cross their d...
When any new project begins, success is rarely guaranteed. Collaboration helps improve the quality of work by bringing in extra brainpower, but coordinating efforts between multiple people comes with its own challenges.
These 12 experts weigh in on how to make sure your team is primed for collaboration success:
Initial Project Communication
Communicate the Purpose of Work
“Make absolutely sure that everyone knows the purpose of the direction the team is going in, and the reason tha...
Collaboration, Posts, Project Management
You're a creative director. You have too many projects, your staff is already working overtime, and you have no idea how to get it all done quickly and efficiently with your current system. Where do you turn?
Collaborative work management solutions help cut down on the wasted time your team loses attending extra meetings, managing an overwhelming amount of email, and searching aimlessly for the latest attachments and updated creatives. More importantly, an efficient collaboration tool wil...