Michael Lowe, Author at Blog Wrike
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Michael Lowe

Michael Lowe

Michael is a former Senior Content Marketing Manager of Wrike. He is passionate about empowering others through storytelling and shared information. He’s traveled to 24 countries, spent five years in New York as a journalist (still his favorite city in the world), and really loves a good bowl of noodles.

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What It Means to Be a Digital Project Manager
Project Management 10 min read

What It Means to Be a Digital Project Manager

Today's most effective project managers are the ones who have moved their teams and processes online. Using online project management, collaboration software, and cloud file storage systems, work is getting done efficiently and with better results. These digital project managers are the new faces of project management, and if you are looking to dive into the field, you need to start preparing now.

Wrike Resource: A Powerful New Resource Management Tool
News 5 min read

Wrike Resource: A Powerful New Resource Management Tool

Introducing Wrike Resource, a powerful new resource management tool.

Balance Transparency and Privacy for Optimal (and Secure) Collaboration
Collaboration 10 min read

Balance Transparency and Privacy for Optimal (and Secure) Collaboration

How do you strike the right balance between transparency and privacy? And how can Wrike help you get there? We break down the pros and cons of creating a more transparent organization.

Wrike Collaborate, Day 2: Disruptive Growth, AI and Automation, and Wrike’s Product Roadmap
News 7 min read

Wrike Collaborate, Day 2: Disruptive Growth, AI and Automation, and Wrike’s Product Roadmap

Driving disruptive growth, automation, and Wrike's product roadmap: Day 2 of Collaborate, Wrike's first user conference, was full of surprises.

Wrike Collaborate, Day 1: Digital Transformation, Operational Excellence, and the Future of Work
News 10 min read

Wrike Collaborate, Day 1: Digital Transformation, Operational Excellence, and the Future of Work

More than 375 marketers, project managers, creatives, IT professionals, and executives descended on the Hilton San Francisco Union Square for Collaborate, Wrike’s first-ever user conference. We bring you the highlights from day 1.

Stressed Out Creative Teams Can Find Help from Automation
Marketing 5 min read

Stressed Out Creative Teams Can Find Help from Automation

In order to remain competitive, creatives must either create more or more effective content. We surveyed more than 1,500 creative managers and individual contributors, both agency and in-house, to better understand the current state of creative teams and investigate their key challenges.

How Aerotek’s Marketing Team Accelerates Planning Cycles by 1.5 Weeks
Marketing 7 min read

How Aerotek’s Marketing Team Accelerates Planning Cycles by 1.5 Weeks

We recently caught up with Matt Andrews from Aerotek, a leading recruiting and staffing firm, to learn how his team has streamlined marketing requests, shortened planning cycles, cut email by 90%, and much more.

The “We” in “Teamwork: How Marketers Can Drive Cross-Team Collaboration
Collaboration 10 min read

The “We” in “Teamwork": How Marketers Can Drive Cross-Team Collaboration

Because marketing teams are highly collaborative by nature, they’re in a unique position to take the wheel and drive cross-departmental collaboration. Here are a few ways to successfully lead the charge.

Creative Agencies, Want to Win & Keep Clients? Be the Lobster
Marketing 7 min read

Creative Agencies, Want to Win & Keep Clients? Be the Lobster

Whether you’re creating an unparalleled customer experience, providing a behind-the-scenes look into your creative process, or sending weekly performance reports, finding creative and effective ways to demonstrate your creative agency’s value is essential in today’s highly competitive landscape.

Why Your Creative Team Isn’t Using Your Project Management Software
Project Management 10 min read

Why Your Creative Team Isn’t Using Your Project Management Software

Getting everyone on board is crucial to project management platform success. Here are five reasons your creative team isn’t using your creative project management software, and what you can do to increase adoption.

The Future of PMOs: Understanding the Challenges
Project Management 10 min read

The Future of PMOs: Understanding the Challenges

The Project Management Office, or PMO, remains an increasingly essential part of a successful organization. And as new technology emerges and companies seek greater innovation, PMOs must evolve to remain relevant and valuable. So what is a PMO, and how do they add value to your organization?

What Marketers Need to Know About GDPR
Marketing 7 min read

What Marketers Need to Know About GDPR

Although GDPR is a company-wide initiative, tightening restrictions surrounding the capturing and storage of personal data have especially significant effects on marketing teams.

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