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Every month it seems like there are new marketing tools being introduced and new trends to stay on top of. But in the constant mad hunt for what's cool and trending (the legacy of all social media), marketers sometimes forget to revisit relevant lessons from classic marketing books. Below, we've put together a roundup of the last few marketing book reviews on the Wrike blog:
The new Dublin, Ireland office officially opened today, October 21st, with a fitting celebration involving Minister of State at the Department of Finance Eoghan Murphy TD, our CEO Andrew Filev, and many guests and neighbors from the Dublin tech community.
Good sponsorship is the #1 driver of project success.[1] Yet fewer than 2 in 3 projects have actively engaged project sponsors.[2] With fewer than 40% of all projects successfully being completed on time, within budget, and to specification/requirements,[3] good project sponsors are needed more than ever. How to Get Effective Project Sponsor Support 1. Make sure project sponsors
Improve your team's collaboration, enhance work visibility, and so much more.
![Navigating the New Work Rules [Part 1 of 2]](https://web-static.wrike.com/cdn-cgi/image/width=900,format=auto/blog/content/uploads/2016/10/PREVIEW-navigating-the-new-work-rules-part-1.jpg?av=d67356633537af54ad6c821390cda6c4)
Change is swift. And technology has truly disrupted how we work. At the risk of massive generalization, we've condensed the various ways work has changed and discovered ten succinct work rules which should aid anyone trying to navigate the modern workplace. Welcome to the 21st century!
For some companies, bootstrapping is the first choice when it comes to expanding or innovating. Using funds from the firm's internal operations allows owners to retain their firm's equity while reinvesting profits into more profitable ventures. But you may be wondering, what is bootstrapping? In this article, we’ll help you better understand what the term bootstrapping
Sometimes you just need to get the opinions of other people really quickly. And as they say, “there’s an app for that.” Google Forms is one such tool that gives you a convenient way to create forms from scratch or from templates.
For Agile teams, flexibility is the name of the game. Team members are always prepared to change focus or alter their working style to achieve the best results for their project. And this flexibility works in their favor — the 2018 Standish Group Chaos Study results showed that Agile projects are statistically twice as likely
Bottom-up project management is a new strategy by which some of the world's largest companies are democratizing their business goals. And yet, there are still beneficial elements in a top-down approach.
Eric Worre reveals the secret to succeeding in this industry in his book, Go Pro: 7 Steps to Becoming a Network Marketing Professional. Are you ready to maximize your network marketing investment? Read this book review.
To a project manager entrenched in corporate politics and organizational red tape, the idea of striking out on your own as an independent project management consultant might sound like a dream. You choose your own clients, you set your own pay, and you can stop jumping through so many hoops. But how do you know
Technical project management is a growing field and a distinct subset of project management. Do you have the tools to keep pace with a world growing more digitized by the day? Learn the top three essential technical project manager skills you need to succeed as a TPM.
You're sleep deprived, hungry, cramped, surrounded by distractions, and stuck on a 6-hour layover in a tiny commuter terminal. The last thing you want to do is power up your laptop and dive into some work, but that deadline is tomorrow and it's not going to move. When you'd rather sit through yet another in-flight
You have your headphones on, music playing, and all notifications muted to allow for maximum focus... and you're still not as productive as you want to be. What are you doing wrong? In our 2015 Work Management Survey, we surveyed 1,464 team leaders and members and asked them to rank their biggest productivity roadblocks. You'll find
Visual project timelines are a manager’s best friend. Providing an easy way to report big-picture progress to executives and stakeholders can be a lifesaver when managing large projects. At the same time, when you're managing a project and need to drill down into the details of milestones and dependencies, it's easy to see how the
You’re asked to identify and deploy data-driven HR practices, but you aren’t exactly sure where to start. You might have some HR data stored in spreadsheets, filing cabinets, and various systems but aren’t sure what to do with it or how to make the data-driven decisions you’ve been asked to make. How can you use
