Citrix Completes Acquisition of Wrike

Last month, I had the pleasure of announcing exciting news related to the next phase in our company’s journey — one that would see a strong partnership between Wrike and unified digital workspace leader, Citrix. Today, I am pleased to share that Citrix has completed its acquisition of Wrike, and we are now shaping the future of work, together.

Wrike joins the Citrix family under a common mission to remove the complexity of today’s hybrid and distributed work environments so employees and organizations can perform at their best. By bringing together the power of Citrix’s unified workspace infrastructure and our collaborative work management platform, organizations can enable employees to focus on the work that matters and accelerate business results. 

For an Orderly, Rapid Digital Transformation

Our partnership with Citrix comes at a critical time for companies worldwide, as business leaders continue to grapple with the challenges presented by the recent pandemic.

The pace of the Digital Transformation was accelerated last year, with a McKinsey Global Survey reporting that companies moved up the digitization of their customer and supply-chain interactions and of their internal operations by three to four years and the share of digital or digitally enabled products in their portfolios by seven years. Additionally, executives said their companies moved 40X more quickly than they thought possible before the pandemic regarding remote working. What would have taken more than a year to implement took an average of 11 days to find workable solutions.

The fast pace of change in 2020 presents a new challenge in 2021, though. Now, employees are dealing with complex, distributed work environments and a heterogeneous array of applications, communication channels, and devices. Rather than enabling teams to work as one, these technologies get in the way of efficient and meaningful work.

And organizations are dealing with the next big question - stay remote, return to office, or transition to a hybrid environment? According to PwC’s US Remote Work Survey, less than one in five executives say they want to return to the office as it was pre-pandemic. That means another change is on the horizon, and we’re anticipating it.

Together, with Citrix, we recognized the time has come for a simplified, secure digital workplace that will enable organizations to transition to “anywhere working” by keeping employees engaged and productive, no matter where they are. To accomplish this, organizations need to move beyond the basic infrastructure they put in place last year just to survive and roll out more comprehensive solutions that will give them the competitive edge and help them thrive.

We’re guiding organizations through this new transition by joining forces with Citrix to bring together two powerful, complementary solutions that will power the workplace of the future, where employees are productive, creative, and collaborative regardless of location. The next step is to work closely with the CIO office to make sure IT has what they need to architect their future workplace.

Rising Above the “New Normal”

The events of last year put CIOs in the hot seat, as organizations depended on IT to enable the transition to remote work environments, all while continuing operations and staying afloat.

There may have been bumps in the road, but many organizations completed a decade’s worth of work in a matter of months thanks to IT. This year, IT is on the hot seat again, as business leaders now look to the CIO to continue to develop the strategies and select the solutions needed to support a remote workforce and enable a secure, unified, on-brand online customer experience.

As CIOs build out their 2021 strategy and architect the solutions to adapt to the next normal, Wrike will be a critical part of the workplace stack, enabling a smooth and non-disruptive move to the hybrid or long-lasting distributed workplace.

And how do we do this?

  1. We’re fully customizable - Wrike is the only intelligent, versatile, and collaborative work management platform for the enterprise that can be fully customized for any department, team, or workflow.
  2. We offer automated, intelligent workflows - With Wrike, you can standardize your workflows to ensure cross-functional collaboration while adapting to your unique needs to maximize performance.
  3. We’re one platform where everyone can truly work as one - With the shift to digital, the old way of managing work, manually across dozens of tools, keeps your employees from focusing on work that really matters.
  4. We’re scalable - A wall-to-wall work management tool is not a nice-to-have anymore, it's mission critical. Wrike logs more than 10 million tasks and 1.5 million projects monthly and offers the reliability and power to support an enterprise-wide digital transformation.

To find out how IT can leverage Wrike and Citrix Workspace to meet business demands faster, visit: https://www.citrix.com/blogs/2021/03/01/citrix-workspace-and-wrike-empower-it-for-a-better-employee-experience/

Welcome to the Citrix Family

As we join the Citrix family, so do our customers. I mentioned in a recent blog post that this partnership presents many benefits to Wrike customers, and I would like to make it clear that all of our customers will continue to receive the same level of attention and support they’ve come to expect. This acquisition means that we will be able to quickly scale our product and accelerate our roadmap so customers get more from their investment, and the partnership with Citrix allows us to work more closely with IT departments. In doing so, we can enable cross-functional workflows, connecting with the systems across the organization and becoming the single digital workspace for all employees.

We look forward to keeping you updated on progress as we, alongside Citrix, continue to build the workplace of the future where employees are productive, creative, and collaborative, no matter their location.

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