How to Plan a Marketing Campaign in 8 Steps
Simplify, collaborate, and execute
Marketing campaigns are complex, time-intensive, and require close collaboration from start to finish. It makes sense to have a documented, detailed process in place to execute your plan and achieve the desired results. But where do you start?
![](https://web-static.wrike.com/cdn-cgi/image/format=auto/tp/storage/uploads/f92d5e9e-66ed-4a29-a34b-82e8f6b99cf3/inner-page-1-how-to-plan-a-marketing-campaign-in-8-steps-2x.png)
What’s in the infographic
- The eight steps to planning (and executing) a marketing campaign
- Why identifying your target audience should be your starting point
- Why campaigns don’t always have to offer a tangible asset
- Four work management features that help marketing teams plan and execute campaigns
![](https://web-static.wrike.com/cdn-cgi/image/format=auto/tp/storage/uploads/f92d5e9e-66ed-4a29-a34b-82e8f6b99cf3/inner-page-2-how-to-plan-a-marketing-campaign-in-8-steps-2x.png)
![<p>Before you plan, start here</p>](https://web-static.wrike.com/cdn-cgi/image/format=auto/tp/storage/uploads/rebrand-cta-center-2-left-white-2x.png)
Before you plan, start here
View our infographic to learn how hypergrowth marketing teams plan and execute their campaigns from start to finish.
![<p>Before you plan, start here</p>](https://web-static.wrike.com/cdn-cgi/image/format=auto/tp/storage/uploads/rebrand-cta-center-2-right-white-2x.png)