In the past decade, the number of people connected to the internet has exploded. Now, almost 3 billion people are online, sending over 100 billion emails, posting 500 million Tweets, and watching 3 billion YouTube videos every day — and the numbers keep growing!

As more customers flock to the internet to socialize, conduct daily business, and make purchases, marketing departments are also evolving to incorporate new online marketing approaches and teams.

With so many new marketing roles, strategies, and tools popping up, it can be tricky to keep track of them all — or understand exactly how they all relate to each other. Click through the Slideshare presentation below to learn the essentials of 5 popular online marketing approaches, then download the full eBook for a complete guide to digital marketing.

Beginner's Guide to Online Marketing


Download the free online marketing eBook to read tips on creating or improving your strategies, gather new tool suggestions, and get a better understanding of the online marketing world.