Wrike Powers Teams With Data-Driven Efficiency Through Datahub

Leader in collaborative work management announces the general availability of Wrike Datahub with enhanced platform features to improve team productivity and streamline decision-making

SAN DIEGO, Calif., November 19, 2024 — Wrike, the intelligent work management platform, today announced the general availability of Wrike Datahub. The new platform capability eliminates silos by centralizing critical data from connected sources directly into Wrike workflows, creating a single source of truth that enables faster, more informed decision-making. 

Datahub leads the way as a scalable solution that connects data sources — such as spreadsheets, databases, and other systems — directly into workflows managed in Wrike, allowing teams to execute work in real time with all necessary context at their fingertips. This powerful new capability eliminates the need for teams to toggle between multiple applications, streamlines access to up-to-date information, and ensures that teams are working from a unified data set to make more informed decisions quickly and effectively.

“The availability of Datahub is a game changer for Wrike and our customers,” said Thomas Scott, CEO of Wrike. “Teams today are burdened by siloed data and inefficient workflows that slow down decision-making. With Wrike Datahub, we’re addressing this issue head-on, allowing organizations to seamlessly connect to and utilize their data within Wrike workflows. By doing so, we’re giving teams the insights they need to increase productivity and ensure alignment across their projects, delivering more impactful outcomes.”

With Wrike Datahub, customers can:

• Unify all sources: Connect each data repository through API access, manual upload, or Wrike Integrate. 
• Centralize data: Direct everything to Wrike to create a single source of truth accessible to the right people at the right time via permissions. 
• Make data work for you: Establish links to and pull data into Wrike custom fields to enhance accuracy, make smarter decisions, and boost productivity. 
• Update information in real time: Dynamically update linked custom fields in Wrike when changes are made to the related data in Datahub.

Wrike Datahub is a centralized data repository that brings connected data directly into Wrike workflows, providing teams with all the necessary information for decision-making without leaving the platform. This feature cuts down on inefficiencies caused by switching between tools and gives teams instant access to critical data for real-time execution.

Efficiency at the forefront of collaboration

As companies continue to adapt to an increasingly dynamic business landscape, efficiency remains a top priority. According to Wrike’s 2024 Impactful Work Report, more than 80% of business leaders have named efficiency as their number one focus for maintaining competitiveness, with 75% investing in solutions that integrate data and work management.

"Efficiency is the bedrock of success, especially in today’s environment where teams are being asked to do more with less,” added Scott. “Datahub is designed to streamline workflows and give teams the tools they need to work smarter.”

Driving the future of work

Industry analysts have also recognized the value of Wrike’s Datahub capability. In new research, Chris Marsh, Research Director at 451 Research, a part of S&P Global Market Intelligence, commented:

“There's a significant opportunity for Wrike with its new Datahub capabilities — more data and system integration means more high-value workflows and increased user stickiness. Wrike also has one of the more sophisticated approaches to aggregating different types of intelligence around work, especially around user attributes and processes. This is a platform-level capability that will be highly valuable for key solution areas and crucial for the category’s evolution; while not all vendors recognize this, Wrike does.”

Wrike’s new feature is designed to address the challenges organizations face when managing complex workflows and integrating disparate data sources. With the launch of Datahub, Wrike is advancing its mission to provide a truly intelligent work management platform that empowers teams to collaborate more effectively, scale more easily, and drive smarter, data-driven outcomes.

“The future of work is about more than just collaboration — it’s about making data-driven decisions faster and more efficiently,” said Alexey Korotich, CPO at Wrike. “With the general availability of Datahub and our continued focus on platform intelligence, Wrike is equipping teams with the tools they need to innovate and stay ahead in a competitive market.”