How to Avoid the Eight Pitfalls of Marketing Campaign Planning
Launching a modern marketing campaign requires detailed planning and execution that involves more people, tools, and tech.
Today’s marketing campaigns require a tightly-run effort that juggles multiple teams, leveraging their talents while at the same time speeding toward deadlines. And it’s not just the people. It’s the dozen or so tactics and multiple types of technology involved in today’s fast-paced marketing efforts. When juggling so many factors in a time crunch, it’s easy to overlook the basics. This free guide breaks down the eight most common pitfalls and how to avoid them.
What’s in the eBook
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- How to end silos before they start
- Which tactics allow you to deal with the unexpected
- To end paralysis by analysis
- Which methods get you and your team stakeholder buy-in