Your Guide to Top MarTech Conferences in 2015-2016
Conferences are perfect opportunities to make networking connections, stay abreast of industry news and trends, and learn new tips and best practices to apply to your business. If you're looking at your calendar to plan which events and conferences you'll attend in the upcoming year, here are 11 top martech and adtech conferences to consider (in no particular order): 1. MarTech This international conference series is the flagship event for marketing technology (the martech definition, FYI). With 1,200 attendees at the 2015 event, marketing strategists and technologists discuss how emerging tech is impacting marketing as a discipline and its potential for improving companies' bottom lines.When: March 21-22, 2016; San Francisco 2. AdTech AdTech brings marketing and technology communities together to share strategies, build partnerships, and examine the future of the martech industry.When: Dates vary by location (worldwide) 3. Programmatic I/O This is the world’s largest conference focused entirely on programmatic media and marketing. It brings together hundreds of marketing executives, media agencies, and tech providers to discuss the future of marketing automation technologies.When: October 29, 2015; New York 4. SM2 Innovation Summit This conference from the Mobile Marketing Association covers emerging technologies that are poised to unlock the full potential of mobile marketing. Past speakers include execs and leaders from Facebook, Instagram, Snapchat, Mashable, Microsoft, and more.When: September 28-29, 2015; New York 5. AdMonsters OPS The OPS conference is focused on digital ad operations and technology. Keynote sessions with industry leaders and journalists from companies like Mashable, Forbes, Yahoo, Advertising Age, and Bloomberg Business, plus sponsored sessions hosted by marketing ops tech and service providers.When: 2016 dates TBD 6. FutureM This 3-day conference is packed with over 100 speakers, 50 sessions, and 2,500 attendees. FutureM looks at the concepts and innovations on both the near and distant horizon.When: October 6-8, 2015; Boston 7. Ignition: Future of Digital Pioneers in media and technology industries, from Elon Musk and Jeff Bezos to Bethany Kota, share their insights into what’s in store for marketers and business leaders.When: December 8-9, 2015; New York 8. Marketing Operations & Technology Summit Note: attendees are vetted and limited to marketing professionals who control multi-million dollar enterprise budgets. While the conference hosts keynotes and speakers like any other, the real value is in the time set aside for strategic group discussions with fellow marketing operations leaders. Because you help set the agenda for these discussions, you’ll leave with actionable takeaways for your business.When: October 18-21, 2015; New Orleans 9. WebSummit This major technology conference attracts over 22,000 attendees each year from all around the world. Among the 800 speakers are CEOs and execs from top companies like Pixar, Slack, Adobe, Cisco, LinkedIn, and more.When: November 3-5, 2015; Dublin 10. SXSW Interactive SXSW Interactive spans 5 days of presentations and panel discussions featuring leaders in emerging technology, networking events, and special programs showcasing must-see technology and ideas. Past keynotes include execs from GoogleX, Lyft, SpaceX, and 3D Robotics.When: March 11-16, 2016; Austin 11. The Next Web Listen to 20 curated keynotes, plus fast-paced, 5-minute intros to 100 exciting new startups to get a snapshot of future tech innovations. Past keynote speakers include Kevin Rose, Michael Arrington, David Allen, Kevin Kelly, and Alexis Ohanian.When: November 18, 2015; New York What did we miss? Have you already blocked off your calendar for any of these martech conferences? Did we miss a few? Let us know which conferences are worth attending in the comments below! Wrike for Marketing Teams Find out how Wrike's work management app can help your marketing team exceed customer expectations and get more done.