The whole Enterprise 2.0 community is getting ready for the Enterprise 2.0 Conference, one of the biggest events in our industry, which will take place June 22-25 in Boston. The keynotes list looks promising, to say the least. It includes several sessions to be presented by gurus of the industry such as Andrew McAfee, Associate Professor, Harvard Business School; Ross Mayfield, President, Chairman and Co-founder, Socialtext or Jascha Franklin-Hodge, Chief Technology Officer & Founding Partner, Blue State Digital. I’m also really looking forward to hearing Stowe Boyd and Oliver Marks present the major findings from their "Open Enterprise 2009" research project. Their project is said to examine the adoption, application and impact of Web 2.0 techniques, tools and architectures in the enterprise. The most intriguing thing is that the research will also reveal some of the top companies adopting Enterprise 2.0 concepts and technologies. One of these companies will be announced during this session and will present their case study.
I hope to meet you at the conference, as this event is the best opportunity for anyone who is interested in the Enterprise 2.0 trend to dive into the atmosphere of innovative technologies and business practices. Still wondering if you want to join me and attend the conference? Here are 10 reasons, which will convince you that this event is definitely worth your attention.